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New on the scene, Primo is the alter-ego of Austin-based musician, Laura Lee Bishop. With songs like “Motorcycle in the Milky Way,” an upbeat homage to interplanetary tourism, “Sex Dreams,” a velvety erotic fantasy, and “Showdown City,” a dramatic face-off of epic proportions, Primo is guaranteed to make you feel like you’re living in 1987... if 1987 was a dangerously sexy, post-apocalyptic wasteland complete with kickass parties, flying motorcycles, and lots of glitter. The wings of this retro rainbow Pegasus are Primo’s signature powerhouse vocals. She sings with urgency, from the gut, hitting notes so high you’ll wonder if she’s hiding a soprano sax in her throat. With each and every song written, produced, and recorded by Primo herself, this rock-n-roll assassin delivers the punch music fans of all genres have been oh-so-eagerly anticipating. Primo is currently hard at work on a follow-up EP to be released in early 2019.


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Primo is a 2018 & 2019 SXSW official performer. Her music has been featured on the CW Austin, as well as, lifestyle and entertainment show, Studio 512. Primo (as Laura Lee Bishop) is a two-time American Idol Golden Ticket Recipient.

Hold on to your sweatband and hot pants...
— The Dutch Guy
Synthpop fans will get their money’s worth here.
— TL80s Synthwave
Primo seizes the posthumously idealized aesthetic of the 80s and megasizes it, blowing it up and reveling in its excess.
— Hey Nineteen
Reminiscent of the iconic 80s movie soundtracks... she definitely took the neon glam of the 80s to the max!
— Jansen's Jams
Prepare to be launched on an out of this world voyage using what seems to be technology only available in the mid-eighties. She provides us with auditory methamphetamine.
— Electronic ATX
Primo kicks ass!
— Random guy on Twitter

All other information can be found on Primo's main website at